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Selling a car and buying a car online with EveryCarListed.Com vs. Trading It In. October 18, 2008

Posted by everycarlisted in Automotive Advertising, For Dealers, For Sale By Owner, buy a car, buying a car, everycarlisted.com, sell a car, selling a car.
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Buying a car usually requires selling your car, which means that there are two ways for consumers to lose money and in today’s troubled economy one is bad enough! The flip side of that scenario is offered by EveryCarListed.com with the opportunity to sell your car for more while buying a replacement car for less.

The math on EveryCarListed.Com works out much better for the consumer who is now able to burn the profit/loss candle from both sides. Coincidentally, the auto dealer who is willing to accept a fair profit from a ready willing and able buyer who has already sold their previous “trade-in” – or at least settled on a fair market driven value for their car and the car they are willing to purchase to replace it – also comes out ahead on EveryCarListed.com.

The “free” for sale by owner listings on EveryCarListed.com is only half of the solution. Other inventory based automotive advertising sites charge from $35-$75 dollars for the same service so put that money on the savings side for the consumer before reading any further. The fact that it doesn’t come from the auto dealer’s side of the table in the sell/buy process for the consumer is a unique advantage provided by EveryCarListed.com with buyers meeting sellers on a level “free” playing field in a win-win scenario.

The “free” automotive advertising offered by EveryCarListed.Com for auto dealers to post their inventory on the site is another savings that can be passed onto the consumer. Other third party automotive advertising sites charge auto dealers either for the listing or the “leads” generated, a cost that is eventually passed onto the consumer. Check off another savings for both parties!

Now comes the really big savings for both consumers and auto dealers. One stop shopping with EVERY auto dealer and EVERY make and model of car on one site – as offered by EveryCarListed.Com – allows consumers to compare product and price without the typical sales hype and self serving issues of both buyers and sellers. Consumers are able to compare their vehicle to private sellers and auto dealers selling similar vehicles to help them set a fair price as either a “trade-in” or a private sale.

Once the equation arrives at a fair “difference” figure the old vehicle is sold and a new vehicle is purchased – or, from the auto dealers perspective; the old vehicle is purchased and the new vehicle is sold. Either way, the consumer gets the fair market value for their car and the auto dealer makes a fair profit on selling them their new one; WIN-WIN!

There is one advantage realized by trading in your vehicle to an auto dealer rather than selling it privately. Once the fair market value is determined by private offers on the for sale by owner listings on EveryCarListed.Com you must consider the fact that in many states the sales taxes are only computed on the “trade difference.” This tax loop-hole could represent a major savings for the consumer trying to sell a car with the expectation to buy a replacement and it doesn’t cost the auto dealer a penny. In Florida, for example, a 6% sales tax saving on a $10,000 vehicle is $600 so a dealer offering you $10,000 is actually offering you $10,600 compared to a private sale. Also, many auto dealers need your trade-in to sell on their used car lot and they may consider the “future profit” from that sale when negotiating the difference figure for them to buy your car if you buy theirs. Remember, there are two sides of a negotiation and neither will win unless both do!

Posted By: Philip Zelinger – President, Ad Agency Online, L.L.C. – www.adagencyonline.net

Comments»

1. Meg - October 20, 2008

Thanks for pointing that out Philip! No one knows what the economy is going to do for the used car market but http://www.EveryCarListed.com is doing its best to help the consumers and dealers with buying and selling their cars!